The shopper marketing game is changing, and it’s changing fast. And because a current, and constantly evolving view of the market is the best way to ensure success, we started Shoptology. Shoptology provides fresh insights for an industry where marketers have barely scratched the surface of what’s possible. We bring together art and science in ways that haven’t been explored before, based on a deep and longstanding knowledge of the space. We know what makes shoppers engage—and we know how to put our clients on the leading edge.
Shoptology specializes in diagnosing shopper challenges and identifying new opportunities to help businesses grow. We thrive when tackling the toughest, most persistent shopper engagement problems—turning them into wins for our clients.
The Shoptology team is built on where shopping is headed, not where it was 5-10 years ago. Our people span a range of marketing disciplines, giving us the power to meld art and science, leveraging both left- and right-brained thinking. We’re strategic business partners. We’re creative. But most importantly, we’re passionate problem solvers with a knack for probing deeper and thinking boldly. Our team is passionate about helping our clients break through to deeper levels of engagement for longer term results.
Project Worldwide Expands With Launch of Shopper Marketing Agency
Philosopher John Dewey once noted that “a problem well put is half solved."For Shoptology, that thinking translates well. We apply our expansive knowledge of the shopper and retail spaces to define client challenges—and then, we reframe them as new, sustainable opportunities for growth. It’s our goal to give the people we work with new ways to go to market: from the strategy, to the overall idea, to the first year plan and far beyond.
Great shopper marketing, to us, isn’t about noisy retail disruption. We like to work above that noise, delighting shoppers by solving problems they didn’t even know they had. A combination of profound insights, engaging ideas and flawless execution gives us the power to activate market-ready programs that move shoppers, happily, to purchase.
We don’t just tell our clients how to do shopper marketing, we strive to make them better, long-term shopper marketers themselves. Our tools can help you define shopper goals, establish and organize key roles, and develop processes that build strong internal capabilities. Whether your company has been in the space for years, or is just getting off the ground, we can help you build a shopper expertise that captures the market’s best opportunities.
All marketing ultimately needs to drive the sale, and that means keeping shoppers at the center of the brand conversation. Our highly collaborative team will interject the shopper’s point of view into your current activities—bringing their buying mindset to the forefront—by leading dynamic workshops and events, or simply adding strategic value and a new spark at the marketing table.
We’re a high growth, entrepreneurial company always interested in adding the best talent in the market to the best agency team on the planet. If you have a great story and are interested in being part of an amazing team, let's meet.