APPLE GOES ALL IN ON FITNESS WITH SUBSCRIPTION SERVICE
Apple announced a new subscription service in September called Fitness+ that features workout videos accessible via Apple TV, iPhones and iPads. This service will work with Apple Watch to track metrics during the workouts, from heart rate to number of calories burned to distance traveled. Apple has been moving into the wellness and fitness space for years now. Fitness+ looks to be a big step forward for Apple to stay relevant and be competitive.
KROGER KICKS OFF WELLNESS PLATFORM WITH JEWEL
This month, Kroger launched a new online platform called The Wellness Experience to inspire healthier living by providing health and wellness solutions. But not without a little help from Jewel and other philanthropy-minded cohosts who hosted a livestream summit and concert on October 10. While helping to launch Kroger’s new offering, the event also raised money for the nonprofit Inspiring Children Foundation.
VIRGINIA’S CONTACT-TRACING APP NOT CATCHING ON
After launching a COVID-19 exposure app in August, Virginia is not seeing the numbers it needs to make the app successful in helping keep residents safe and informed. While nearly 600,000 residents have downloaded the app, that amounts to only 7% of Virginia’s population. And of those, only 238 “have logged positive results within the app”—a far cry from the 50,377 positive results in the state.