About Shoptology

We are fearless innovators and relentless collaborators, charting new ground in shopper marketing with roots that stretch to the industry’s inception. We grow brands by engineering experiences that move shoppers and build bonds. With results-focused leadership and a team-driven culture, we are geared to help our clients succeed in the modern retail landscape— offering sustained support from insights to execution.



Our Leadership

Shoptology is helmed by a group of entrepreneurial innovators—and Who's Whos in shopper marketing—who drive and build the team toward where shopper marketing is headed, not where it's been.

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Charlie Anderson

CEO

Charlie is a seasoned pioneer in the transformation of how brands are engaging with shoppers and a sought-after speaker in building world-class shopper marketing capabilities. For the last 15 years, he has worked with the globe’s largest brands including Procter & Gamble, Diageo, Wendy’s, Kroger and Walmart – where he helped drive strategic insights, creative innovations, digital capability development and award-winning results.

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Julie Quick

SVP | Head of Insights and Strategy

Julie has spent the past two decades helping global brands successfully navigate the fast-changing terrain of retail. With a constant pulse on the market and its opportunities, she brings powerful insights into how shoppers engage, make decisions and buy. Companies including Procter & Gamble, Walmart, Sprint, PepsiCo, Kraft and Novartis have trusted her for fresh ideas in a space where marketers have barely scratched the surface of what's possible.

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Will Clarke

SVP | Head of Creative

Will is a raconteur. He brings the undeniable power of storytelling to our clients. Over the past 20 years, he has created epic shopper narratives and buzz worthy retail experiences for brands like AT&T, FedEx, 7-Eleven, Nutella, Frito-Lay, and Dean Foods. Will’s creativity springs from his keen insight into how visual communications and technology drive human connection and retail transaction. As a storyteller and a shopper marketer, Will is dedicated to crafting the next chapter of commerce for our shoppers, our retailers, and our brands.

Our team of Shoptologists

Our collaborative team lives by a certain code every day—stay curious, play nice, team up, break through, make stuff and get results.

Emily
Antos
Account
Michael
May
Tech
Ivan
Mayes
Tech
Sarah
Rieke
Creative
Meredith
Garmon
Operations
Charlie
Anderson
Account
Lauren
Perkins
Operations
Carrie
Crowder
Operations
Holly
Hamilton
Engagement
Courtney
Love
Operations
Julie
Quick
Insights
Amy
Pedid
Creative
David
Stutts
Insights
Joshua
Narofsky
Creative
Stacy
Schrack
Creative
Ryan
Karlstrom
Account
Will
Clarke
Creative

Shoptology is part of the Project Worldwide agency network. Project is an independent global network of wholly owned agencies with more than 2,000 full-time employees. Our agencies closely collaborate with one another on behalf of our clients’ products and services, inspiring people to participate and act. Visit project.com for more information.

Show us What You've Got

We're constantly building our team of super-smart marketing enthusiasts obsessed with helping our clients lead the way in a marketplace that's constantly evolving. If you're collaborative, talented and don't have an ego, we'd love to meet you.

The Engagement Specialist leads digital production efforts across multiple account - passionate about guiding marketers on how to best connect their brands with shoppers. You'll help to manage the entire process from defining campaign details, project plans/calendars through launch and to analytic measurement.

While no day is ever the same here, you can count on it including:

  • Acting as a communication liaison with a multitude of partners, ensuring client needs and objectives are translated into effective solutions
  • Managing digital technology projects from brief through delivery and optimization
  • Maintaining accurate budget control and flow of program/media activity
  • Assisting in development and identification of strategic growth opportunities that are engaging, compelling and proprietary
  • Value-engineering and being mindful of ways to effectively scale executions
  • Supporting strategic research and innovation design efforts, creating a holistic approach to structural design that delights + engages shoppers
  • Staying ahead of the latest trends in terms of technology, channels and function
Desired Skills
  • 3-5 years agency experience in managing marketing, media and digital programs
  • Experience with Retailer-specific tools, as well as third-party shopper engaging partners, including but not limited to paid social influencer programs, media/content publications and digital display media
  • Strong understanding of project management methodology, including the ability to identify and resolve issues, manage risk, and develop detailed project plans
  • Proven track record in prioritizing an agency workload and ability to meet deadlines with accuracy and minimum supervision
  • Creative + agile problem solver
    Confident in acting as the project owner - you make plans a reality

At Shoptology, the Shopper Media Director (SMD) defines how our shopper marketing ideas will touch the consumer and create results for our clients.

Core responsibilities

  • Develop effective media and engagement plans for multiple types of shopper marketing programs
  • Collaborate with clients, and agency functions like Strategy and Creative, to determine the best vehicles for bringing ideas to life (art + science)
  • Maintain an understanding (and vendor relationships) of media, tools and technologies relevant to shopper marketing
  • Manage the media buying process from contract through proof of delivery
  • Oversee campaign measurement and analysis; demonstrate success and continually optimize
  • Serve as the face of media for the agency; a subject matter expert on tools that drive shopper engagement
Desired Skills
  • Have 5+ years of media planning in a shopper marketing agency
  • Already know and have used iBotta, Quotient and News America
  • Understand retailer-owned media (Walmart, Kroger, Amazon, etc.) and how to work with it
  • Created successful shopper marketing campaigns that encompass pre-store, in-store and post-store
  • Developed dozens of shopper marketing plans that are digital-forward
  • Are hands on, able to effectively manage all tasks of the media function
  • Have a track record of engaging with clients in a way that builds credibility and trust
  • You’re entrepreneurial, collaborative, creative and a born problem-solver

Are you curious? Collaborative? Maybe you love diving into research, digging through the details, parsing shopper trends to uncover strategic insights that tell a bigger story. If that sounds like you, and helping our clients win at retail sounds like fun, we should get to know each other.

ABOUT THE ROLE
  • Works across a range of clients and projects to unearth compelling insights and develop smart strategies that help win shoppers’ hearts, minds and wallets

  • Conducts secondary research to help our teams and clients understand the fast-changing retail landscape and the changing ways people shop

  • Participates in primary research to design studies, write questionnaires, author reports, and talk with shoppers about what moves them to purchase

  • Authors strategic briefs that inspire creative ideas that connect with shoppers

  • Develops research and trend reports that reveal to clients new, white-space growth opportunities

Desired Skills
  • 5+ years experience in account planning, ideally in shopper, retail or consumer packaged goods

  • Strong analytical skills to distill trends, client data and secondary research into meaningful insights about shoppers

  • Reputation among your team for killer briefs that inspire great ideas

  • Experience with design and execution of primary research such as focus groups, shopalongs, ethnographies and online studies

  • Track record of great collaboration; being someone who injects enthusiasm and insight throughout the process to guide teams

  • Insatiable curiosity; appetite to understand client problems, business issues and consumers at a deep level

  • Compulsion for fresh thinking; if you’re ready to let the phrase “cut and paste” virtually disappear from your vocabulary

The Engagement Specialist leads digital production efforts across multiple account - passionate about guiding marketers on how to best connect their brands with shoppers. You'll help to manage the entire process from defining campaign details, project plans/calendars through launch and to analytic measurement.

While no day is ever the same here, you can count on it including:

  • Acting as a communication liaison with a multitude of partners, ensuring client needs and objectives are translated into effective solutions
  • Managing digital technology projects from brief through delivery and optimization
  • Maintaining accurate budget control and flow of program/media activity
  • Assisting in development and identification of strategic growth opportunities that are engaging, compelling and proprietary
  • Value-engineering and being mindful of ways to effectively scale executions
  • Supporting strategic research and innovation design efforts, creating a holistic approach to structural design that delights + engages shoppers
  • Staying ahead of the latest trends in terms of technology, channels and function
Desired Skills
  • 3-5 years agency experience in managing marketing, media and digital programs
  • Experience with Retailer-specific tools, as well as third-party shopper engaging partners, including but not limited to paid social influencer programs, media/content publications and digital display media
  • Strong understanding of project management methodology, including the ability to identify and resolve issues, manage risk, and develop detailed project plans
  • Proven track record in prioritizing an agency workload and ability to meet deadlines with accuracy and minimum supervision
  • Creative + agile problem solver
    Confident in acting as the project owner - you make plans a reality
Don't see your position posted?

Send us your stuff. We'll be in touch.

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